After 30 years of designing and fitting bras for some of the most

famous lingerie brands, the No.1 team know the key problems

that women experience is related to uncomfortable wires and lack

of side support. We know that many women experience wires

pinching the side of the bust at some stage during the month.

 

Our consumer research confirmed that most women found comfort

to be an issue. We believe it is about time the ‘lack of comfort

problem’ is solved and a stylish and comfortable product is available.

We've listened to what women want, and considered wellbeing for women. By listening to our customers, we have invented a stylish unique

patented technology to solve the wire problem. This clever hidden

technology stops underwires digging in and smooths the sides of

the body to eliminate that little ‘over-hang’ that women experience,

no matter what age, shape or size.

 

No.1 Bra London provides essential everyday luxury products for

women worldwide. The products deliver innovation, exceptional

fit and all-day comfort for supreme confidence.

The perfect foundation for every woman.

 

As a team we are ‘dedicated to design’ and listen to what women

want and use our patented technology to create ground-breaking

innovations that empower and inspire. Our new generation of

thinking means that every garment has been thoughtfully created

with attention to detail being paid to all aspects of the garments,

so you can trust that you’ll look and feel as ‘good at the back as

you do at the front’.

 

No.1 Bra London is designed in London by women for women.

 

DESIGNED FOR ALL INSPIRED BY YOU